December 2018
Publication
The mandate of this project was to design a book jacket when assigned an artist at random draw. I chose Rachel Whiteread, an English artist best known for her sculptures. Afterwards, interior spreads would be created and adapted for use on a digital tablet.
First, images and text had to be collected for use when designing the book. One unique challenge to this project was finding a suitable image for use on the cover. With the help of Reddit, a man named Moritz B. Langer came to the rescue and took a magnificent close up shot of the Judenplatz Memorial in Vienna, Austria.
Using the close-up image taken by Moritz of book fore-edges cast in concrete and spanning it across the entire book jacket, recreates an iconic technique Whiteread has often used in her work. Along with the fore-edge of the actual book I created to showcase her work it creates an endless-looping homage to her style, and anyone who knows Whiteread will easily recognize that the book is about her.
The outcome of the finished book and its tablet version is a clean and sophisticated art book. The layout is dynamic and respects the use of large images to best show Rachel’s work.